Just as with fast food and slow food, there is now a desire for a slow web. More sustainable, with more unwired time, where we are more aware of our choices and with lots of eco and green accents. In an age where we spend more of our waking hours 'plugged in' than not, we need to question how email, tweets and text messages interfere with our need for unwired time. Can a constant connection really help us to thrive in the digital age? The slow web also enables us to launch new initiatives to create a better future. Noodle economics, self sustainability and hyperlocal communities are all made possible thanks to the internet. There is a new generation willing to get rich the slow way. A generation that wants to contribute something to the world other than the next big marketing trick in town. And this at last will make us shift from ego systems to eco systems. Timely not real-time. Rhythm not random. Moderation not excess. Knowledge not information. These are a few of the many characteristics of the slow web. It’s not so much a checklist as a feeling, one of being at greater ease with the web-enabled products and services in our lives. If you can’t recall a few screen-free hours, or if you want to make web a more sustainable place, you might be in dire need of a talk about the slow web movement.
14. “One of the effects of living with electronic information is
that we live habitually in a state of information overload.
There’s always more than you can cope.”
— Marshall McLuhan, 1967
15. Focus means ignoring
“As much as I love the social web, it exhausts me.
I feel like I’m constantly leaving when I’ve only just
arrived.”
— Able Parris, 2012
33. ‣ Is a way to slow down in our use of the web
and social media (our behavior)
The slow web to me:
34. ‣ Is a way to slow down in our use of the web
and social media (our behavior)
‣ Is a way to use the web and social media
to promote sustainability and slowing down
(spreading the word)
The slow web to me:
41. Is your hard drive
worth more than
your life?distraction
“Think about the influence of technology on
the collective experience of today’s families.”
— Andrew Wong, UX Designer
47. Email becomes a
dangerous distraction
“It takes an average of 64 seconds to recover
your train of thought after interruption by email.”
— Suw Charman-Anderson
59. Teach kids code
“I hope we can get motivated enough to catch up with,
say, Estonia (where they teach code to kids) and begin
developing a society capable of thriving and competing
in a digital world”
— Douglas Rushkoff
112. Providing decision
support for your
digital life choices
1. Know when to plug in and unplug
2. Discover what works for you
3. Ask what technology wants
154. ‣ Is a way to slow down in our use of the web
and social media (our behavior)
‣ Is a way to use the web and social media
to promote sustainability and slowing down
(spreading the word)
The slow web to me:
156. My little do’s for you
the coming week:
— Walk up to someone instead of using email
— Switch off your phone to show you care
— Be an angel-investor in one project